TOADSTOOL
Toadstool is a luxury wine brand that specializes in pairing their wines with various types of mushrooms. The branding design is inspired by the romantic aesthetics of cottagecore, the sophistication of dark academia, and the intricate, type-based packaging of the Victorian era. The packaging features ornate illustrations and elegant typography, with a color palette that exudes opulence and exclusivity. The wine bottles are decorated with the Toadstool logo, which features a whimsical hand-done font, adding to the brand's charm. The packaging is designed to fit a mycelium shipping insert created by the company Ecovative, reflecting their commitment to sustainability. The overall branding and packaging are designed to capture the attention of wine connoisseurs looking for a luxurious and unique experience.
DESCRIPTION
Logo
Brand Identity
Packaging
DELIVERABLES
INSTRUCTOR
Abby Guido

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